Ready for liftoff

Blue Sky Partners kicks off 2021 with two new team members and a brand refresh

Blue Sky Partners
4 min readMar 16, 2021

Blue Sky Partners got off the ground in late 2017. Since then we’ve helped more than 40 executives, companies, and teams launch more than 80 departments, initiatives, projects and products.

We’ve been privileged to do work in the education, healthcare, professional services, software and technology, energy and infrastructure, nonprofit and governmental sectors. While we can confirm that Texas is the best place in the country to build a business and most of our clients are here, we’ve also worked with companies in New York, Maryland, and California.

Over the course of four years, our revenue has been doubling steadily, and we’ve had the opportunity to work alongside brilliant consultants here in Austin to build out a lean, full-service, boutique consulting firm to service almost any need our clients might have.

Today, we’re announcing two new team members to bring even more value to our clients, and a brand refresh.

Introducing Callie Kerbo, BSP’s Creative Director & Senior Marketing Consultant

Callie Kerbo, BSP Creative Director and Senior Marketing Consultant

Callie Kerbo is a brand and digital marketing strategist who believes that brands should be as strategic as they are beautiful. As the Creative Director and Senior Marketing Consultant for Blue Sky Partners, she focuses on developing and executing high-level, innovative marketing strategy for BSP clients and oversees the firm’s social presence.

With nearly a decade of experience in marketing, Callie combines field-tested strategies with innovative approaches to create timeless brands who break through the noise.

She also sits on the board for GoodPolitics and serves as the digital director for USTomorrow. When she’s not geeking out over packaging or designing websites, she loves to get outside and is on a quest to perfect her croissant recipe.

Introducing Siri Chakka, BSP Senior Analyst

Siri Chakka, BSP Senior Analyst

Originally from Chicago, Siri holds a B.S. in Chemical Engineering from the University of Illinois — Urbana Champaign, and an MBA from the University of Texas — Austin. As Senior Advisor to Blue Sky Partners, Siri focuses primarily on auditing and recommending financial, fundraising, and organizational strategy for our clients.

Siri has a decade of experience in developing strategies that accelerate long term growth for her clients across Fortune 500 C-Suites, middle-market private equity portfolio companies, and startups. She’s led cross-functional teams in multiple sectors and has experience working globally in geographies like Turkey, Russia, Australia, India, and Western Europe and has run two startups as well in B2B SaaS and Marketplaces.

She also sits on the board of Seedling’s and is a Notley Fellow at Springdale Ventures. In her free time, she loves exploring the live music scene and is always on the hunt for the best taco in Austin.

You can read more about the Blue Sky Partners team here.

Brand refresh

New BSP logotype, colors, and typefaces.

When President John F. Kennedy announced in September, 1962, that America was going to put a man on the moon before the end of the decade, nobody knew how that was going to happen. In fact, some high-ranking officials were telling the president it was impossible. The speech he made announcing the Apollo program was made at Rice University, in Houston, and, of course, America did make the impossible possible, landing Apollo 11 on the surface of the moon in July of 1969, a few months before the end of the decade.

While we’re not putting people on the moon at Blue Sky Partners, many of our clients are doing things that feel impossible at times—and it’s our job to help them get it done.

Under Callie’s direction, today BSP is unveiling a new logotype, colors, typefaces, and is getting nerdy using NASA’s new, public domain image library as an integral part of our branding to keep us inspired.

We’re ready for liftoff. Are you?

Blue Sky Partners is a boutique consulting firm based in Austin, Texas, that manages executive-level projects for growing companies and teams.We don’t tell you how to do the work, we do the work with you. Want to explore a project together? Check out our capabilities deck here, and send us an email if you’d like to connect.

--

--

Blue Sky Partners

Blue Sky Partners is a boutique, Austin-based consulting firm that manages executive-level projects for growing companies and teams. http://blueskypartners.co